Discounts and freebies have become common tactics in online business—but they’re often used the wrong way. For integrative and functional medicine practitioners running high-integrity, service-based brands, it’s essential to take a strategic, measured approach to pricing and value delivery. Done well, strategic offers can increase conversions and build trust. Done poorly, they can undermine the […]
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Discounts and freebies have become common tactics in online business—but they’re often used the wrong way. For integrative and functional medicine practitioners running high-integrity, service-based brands, it’s essential to take a strategic, measured approach to pricing and value delivery. Done well, strategic offers can increase conversions and build trust. Done poorly, they can undermine the […]
At Ethica Brands, practitioners often tell us they feel seen, heard, and understood for the first time in their business journey. We bring high emotional intelligence to every conversation, paired with a strategic, objective lens that helps your brand grow into its clearest, most trustworthy expression—without judgment, ego, or pressure.
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