Gentle Mama Counseling Case Study

Research
Rebrand
Brand Strategy
Identity Design
Print
Marketing Plan

Gentle Mama Counseling partnered with us at a pivotal growth moment, seeking a brand that matched the professionalism and depth of care they were known for as they prepared to expand their team and serve more families. Through research, brand strategy, and a full rebrand with identity design and print assets, we clarified their positioning from a solo practice to a credible, scalable counseling brand. A key outcome was systemizing their client experience into a defined, repeatable framework that supports quality of care while enabling growth. With a clear message, cohesive visuals, and a marketing plan built for sustainable expansion, Gentle Mama Counseling is now prepared to scale its work with confidence while remaining deeply rooted in compassion and integrity.

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